Next to pricing your home, the most import thing in Real Estate Sales is Real Estate Marketing. Our mission is to expose your home to as many qualified buyers a possible in the shortest period of time, while making your home look so good online youʼll wonder why youʼre selling. Here is just a snap shot of some of ways we'll market your home.
This is not a complicated concept, studies show and prove that 90% + of ALL
Residential Real Estate sales are bought and sold with some online means. Having
your home online just isnʼt good enough anymore, it has to have the best possible
exposure in the shortest period of time. Itʼs hard to believe that some REALTORS® will
pitch you that MLS® and a 1ʼ x 1ʼ paper ad will get it done for you.
I donʼt mean the kind that end up at the bottom of the bird cage! This is the online variety and buyers love them! LivingInRegina.com puts your listing on no fewer 20 online classified sites and makes sure theyʼre current every week.
Google Ad Words
LivingInRegina.com creates a custom Google Adwords campaign specifically for your home. Your home will be advertised to a vast audience on Google every day until it sells.
Analytics and Tracking
The power to track results. LivingInRegina.com constantly monitors the analytics that flood into the back end of our site. We can tell how many are looking at your home, from where in the world they are looking from, even what operating system and web browser theyʼre using!
Buyers want to do a lot of their own leg work before they call a REALTOR® to represent them on a purchase. LivingInRegina.com will accurately map your property with the use of Google, so buyers can find you online and do their homework before they view your home in person.
One of the great tools for buyers. LivingInRegina.com targets each listing with Google Street View so buyers can see the front of your property and the surrounding street before they drive by.
LivingInRegina.com is committed to the highest quality web marketing possible, and that includes professional photos of each listing. Photos, both interior and exterior are so crucially important. Itʼs how buyers size up your home before they come and look in person. If your home doesnʼt show well online, qualified buyers may skip right by without giving it a second look.
With the ease of streaming video on this internet, the time has never been more perfect Real Estate Marketing. LivingInRegina.com does a custom feature video of every listing. Click here to see some of our actual videos.
Social Media is a powerful tool for sharing information and ideas. Each new listing,
video tour, price change and sale will be broadcast on Twitter and Facebook. Twitterʼs
micro blogging platform is ideally suited to post short blasts of information that people
find useful and interesting. Itʼs a way to communicate instantly with like minded people.
With the onset of internet marketing Open Houses are viewed in the industry as old fashioned. While itʼs true that few homes sell because of the Open House there are some key times to hold them. In the few weeks after a listing is first posted, right after a price change and on occasion, depending on location a weekday evening during the warm summer months when people are out and about in their neighbourhood.
This is another form of Open House that is becoming less and less attended by industry professionals. Itʼs a shame really, how do you sell product you donʼt know?? Every LivingInRegina.com listing will be open for Agent Tour in the first week after itʼs listed.
This is an innovative and interesting way to share thoughts about the market and and inside look at how real estate really works. Video Blogging allows the viewer to get to know Rob before an in person meeting... If you have a Real Estate question, fire it off to vlog@LivingInRegina.com and watch for the answer on line. Remember you can RSS feed the vlog updates so youʼll know instantly when thereʼs a new video online.
This is the standard to which all Real Estate marketing is measured. Access to THE MLS SYSTEM® has been a very contested battle ground for some time. LivingInRegina.com clients have access to that advertising vehicle because Rob is a proud member of the Association of Saskatchewan Realtors, the Alberta Real Estate Association and the Canadian Real Estate Association. Being listed on MLS® gives you worldwide exposure on Canadaʼs most travelled Real Estate Website, Realtor.ca, plus the added benefit of instant contact with the over 400 REALTORS® in the Regina Association.
The Royal Lepage Advantage
With nearly 14,000 agents and REALTORS®, Royal LePage has an unparalleled network of real estate offices across the country. Not only do we have the best access to the homes (and homebuyers) in the Canadian market, our Canadian partnership with Leading Real Estate Companies of the World® (the world's largest referral network with over 127,000 associates worldwide) gives your property exposure to buyers from around the globe. Each LivingInRegina.com listing is also posted and displayed on RoyalLePage.ca, Canadaʼs second most traveled Real Estate Website and RoyalLePageRegina.com
Morris Reynar & Associates - Royal Lepage Integrity
Built on the same Ubertor platform as LivingInRegina.com and designed and perfected by deBruyn Design, MorrisReynar.com is geared to be Google friendly for maximum listing exposure, enhanced listing photos and video plus easy to use buyer search tools. MorrisReynar.com is the Calgary and area companion site to LivingInRegina.com. Each Regina listing will also be posted on MorrisReynar.com for instant access to ex-pats and others looking to move to the Queen City.
Just Listed / Just Sold Cards
Some print advertising still works, and this is one of them. So simple yet so effective. Each LivingInRegina.com listing will be hand delivered to a number of doors around the property for sale. Family, Friends and close neighbours can be the best source of buyer leads and the best advocates for their neighbourhood. We want them to know that your home is on the market.
Some forms of traditional print advertising are still a somewhat effective way of finding buyer leads for your home, although the internet is making life very difficult for print publications. The Regina Real Estate Review is a member owned and operated print ad vehicle that your home will appear in the just listed section of the paper and the on-line version.